Blood cancer treatment can be a scary and confusing time. And blood cancer patients want to feel like they’re not alone.
That’s why The Leukemia & Lymphoma Society (LLS) and Subaru are partnering to bring warmth and comfort to blood cancer patients through warm blankets, patient care kits, and handwritten notes of encouragement.
In June, Subaru and LLS collaborated for the ninth year to bring hope, love, and warmth to cancer patients and their families. As part of the initiative, patient care kits were provided to patients. Filled with coloring books, colored pencils, socks, and stress balls, these kits offer a creative outlet and comfort during treatment. Since blood cancer patients can experience cold sensitivity as a side effect during treatment, cozy blankets were gifted to provide warmth and emotional support.
Community support is essential during blood cancer treatment. That's why handwritten messages of hope and encouragement accompany the blankets and care kits written by Subaru customers and retailers. These messages are a beacon of light in the darkness, reminding blood cancer patients that they are not alone and helping brighten their day.
Thanks to the generous support of Subaru retailers and customers, over $1.1 million total has been raised for the Urgent Need, Pediatric, Adolescent and Young Adult Fund. This fund is a lifeline, providing financial relief to pediatric, adolescent, and young adult patients and their families. It helps ease the burden of non-medical expenses like transportation, food, and housing, allowing families to focus on what truly matters–their child's wellbeing.
Initiatives like Subaru Loves to Care show us that together, we can make a difference in the lives of those facing cancer, bringing warmth, comfort, and support when it's needed the most. Because at the end of the day, the little gestures of kindness and compassion make all the difference.